One of my Seo clients recently came under attack from someone that thought it could be a great concept to attempt to destroy their reputation by posting false issues all more than dozens of complaints websites. These allegations had been not just flat out lies, but extremely damaging simply because they stated the web site was filled with viruses and would infect your pc. This really is going to land this individual in court with some extremely hefty fines and that procedure has currently begun, but what about all those damaging posts showing up on page 1, two, and three of Google?
On-line Reputation Management In 48 Hours
Fortunately for my client I’m not just truly great at Search engine optimization, I know how you can use a number of methods for on-line reputation management. There had been damaging posts on the very first three pages of Google and inside 48 hours I pushed them down to page four and beyond. The page that truly counts is page 1, but I wanted to truly push the garbage down farther than that.
The Fast Repair Step By Step for On-line Reputation Management
Right here is what I did step by step to dominate the very first three pages in Google to wipe out the false posts.
Step 1 – Content material Creation
I wrote a 600 word original post that was keyword dense. To create this very efficient you have to put the keyword or name within the title of the post. Then write a naturally flowing article making sure to mention the keyword at least once every 100 words.
Step 2 – Huge Content material Spinning
The following factor youve gotta do to create this function correct is spin the article at least 100%. It is very important to majorly spin the title and the initial paragraph to ensure that when Google is performing the indexing and initially crawls these articles they see them as distinctive. The current Google farmer update didn’t appear to affect spun content whatsoever.
The reason I suggest writing a 600 word article is to leave room for creating a spun article that has a missing sentences and a missing paragraph and it will still come out to at least 400 words (400 words is typically what you need to get accepted in most article directories).
Here is how to spin so that you can remove a sentence 50% of the time
(|sentence)
Notice the pipe symbol is separating a blank space from a sentence. So when the article is spun it is either going to skip that sentence and go to the next, or post that sentence. You can also do that to eliminate an whole paragraph.
(|sentence 1. sentence two. sentence three.)
Now the pipe symbol is in front of an whole paragraph so 50% of the time it will not post that paragraph.
This type of spinning is important simply because so as to make uniqueness you have to produce posts with a unique amount of paragraphs and words, not just spun words with synonyms. This is essential if you not only want these indexed, but want them indexed in the first pages of Google.
I use The best Spinner by Jonathan Leger for all of my on-line reputation management post spins. This tool is important for content material creation to create unique articles.
Step 3 – Mass Post Directory Submission
O.K., now this really is exactly where the enjoyable begins. It is time to complete a bit Google bombing run with Post Marketing Robot. The mass article directory submission is going to do two issues for us. It’s going to make backlinks to some of the positive listings for the client, and number two it is going to create content that shows up in the search engine listings that will push the negative listings down to the depths of where noone will ever see it.
I have found that Article Marketing Robot will be the most effective on-line reputation management software program for this job. Add your spun post after which use the built in URLr to make some spun URLs for backlinks. Rather of developing a backlink to just 1 positive listing grab the customers other positive listings like a Facebook, Youtube, Twitter, Linkedin. These all move up extremely easily in the search engines because of their authority. If your client needs much more positive listings get them to setup social websites like these and begin developing hyperlinks to them.
I consist of two hyperlinks within the resource box. The very first link would be to the client URL and also the second link would be to certainly one of my personal blogs in my weblog network to ensure that I can make the most of the pingbacks for indexing the articles.
Why do I do this? Simply because there are hundreds of article directories which are built on WordPress blogs and also the search engines like google do not usually find the articles but my blogs are setup to get a pingback whenever an article is accepted. I use a plugin on all of those blogs called Pingback Optimizer that takes all of the pingbacks, puts them into an RSS feed, after which submits them to a dozen RSS directories.
This builds backlinks towards the backlinks and assists to obtain them all indexed in record time. This really is essential if you would like alot of those new articles to show up in 48 hours. Utilizing this method I generally have articles showing up within the search engines like google inside 30 minutes of posting the articles. This may speed up your on-line reputation management fairly a bit.
Step four – Private Weblog Network Submission
In the event you do not possess a private weblog network then just skip this step or submit the post to a few of the paid weblog networks that you could join. I maintain a individual weblog network on separate C class servers that I can post articles to.
Benefit Of Private Weblog Network for On-line Reputation Management
There’s a large advantage to posting on your own network. You have control from the onsite Search engine optimization for the articles which gives them a huge boost in the search engines like google, particularly on low competitors keywords where you can get your own weblog posts to page 1 and two with just great onsite Seo factors and hardly any backlinks at all.
This next step is something I usually wait 24-48 hours to do after posting to my blog network. Youll start to see which of your private blog posts are ranking the highest and you are able to take those and optimize them towards the subsequent level.
If you posted the regular spun article to your weblog network you are able to now go in and add elements like H1, H2, H3, Alt Tags, internal linking, and all that good stuff. If you need help with onsite Search engine optimization then pickup the WordPress Plugin SEOPressor and it’ll guide you via it like paint by numbers with a score on the sidebar of your admin panel.
Step 5 – Social Bookmarking and Pinging
Now it is time to obtain much more power to all of those new articles and blog posts. Get a live links report from Article Marketing Robot and you can import them into your social bookmarking software.
Usually within 24 hours you may have up to 200 live articles and Article Marketing Robot can export this making it easy to add to your indexing and bookmarking software. You can also run all the live links through pinging software but if you are going to give them all dozens of social bookmarks you generally do not have to.
I prefer Bookmarking Demon for this job because it has a lot of high quality bookmarking sites and Ive added about 1000 more bookmarking websites to create it truly kick some serious rankings.
This step can be pretty intensive as you will be operating your Bookmarking software program for the following day or two based on just how much power you want to give the articles. Ill usually import about 200 articles and give them all 100-200 social bookmarks each. The result is nearly instantaneous as youll see articles coming out from the woodwork all bouncing up and down because the search engine index is flooded with these new articles and backlinks towards the articles are pushing them up.
Step 6 – Wait, Watch, and Select
Now about two days have went by (really you do not need to do it this fast, you are able to wait per week but if you are in a serious crunch you are able to do it rapidly like I did).
Now its time to go through the first couple of pages of Google and begin choosing and selecting which articles and weblog posts you would like to push towards the subsequent level. If you will find nonetheless a couple unfavorable listings on page 1 you are able to appear on page two to choose the articles there and give them an additional bookmarking push to get them on page 1.
So the first thing Ill do is give the page two listings an additional push. Ill also create another article and submit it to AMR giving those page two listings much more backlinks using the keyword. If you want to take things a step additional you may also build some Web 2.0 properties to those page two hyperlinks and then bookmark the Web 2.0 sites.
This is a extremely easy on-line reputation management process to follow but it is time consuming so be ready to dig in for a number of hours to obtain the job done.
Learn more about my personal how to fix your online reputation suggestions here on my web site. Learn more about quick fix online reputation management.